USDGalaxy Digital Expands Into Retail Finance With GalaxyOne Offering Up to 8% Yields for Accredited Users
Mike Novogratz’s firm launches GalaxyOne to merge cash yields, crypto trading, and equities under a single retail platform
TL;DR:
- Galaxy Digital launches GalaxyOne, a consumer finance platform offering yields up to 8% and integrated crypto and stock trading.
- The platform, built from its 2024 acquisition of Fierce, supports BTC, ETH, and SOL alongside over 2,000 equities and ETFs.
- Galaxy targets U.S. individual and accredited investors with institutional-grade infrastructure and FDIC-insured cash products.
Galaxy Digital has officially launched GalaxyOne, a retail-focused financial platform designed to bridge traditional and digital finance for individual investors. The move marks a strategic expansion for Mike Novogratz’s firm, long known for serving institutional clients, as it seeks to capture a share of the growing U.S. consumer base seeking integrated cash, crypto, and equity services. The platform went live on October 6, 2025, and is accessible via iOS, Android, and web.
GalaxyOne evolved from the $12.5 million acquisition of Fierce in 2024, rebranding the app into a fully integrated product suite that includes GalaxyOne Cash, Premium Yield, Crypto, and Brokerage. Each segment reflects Galaxy’s intent to merge regulated banking access with digital assets. Users can earn a 4.00% annual percentage yield (APY) on cash deposits through GalaxyOne Cash, while accredited investors can access a Premium Yield product offering up to 8.00% APY, generated via Galaxy’s institutional lending operations.
Deposits on GalaxyOne are FDIC-insured through a partnership with Cross River Bank, a key distinction from DeFi-style yield models. Interest can be automatically reinvested into supported crypto assets—Bitcoin (BTC), Ethereum (ETH), and Solana (SOL)—allowing compounding strategies within a single platform. Galaxy currently excludes stablecoin yield products, citing U.S. regulatory constraints under the GENIUS Act, which restricts yield-bearing offerings tied to stablecoins.
The product expansion builds on Galaxy’s growing institutional lending book, which reportedly exceeds $1.1 billion in size and serves as the liquidity backbone for its yield services. Beyond crypto, users can trade over 2,000 U.S. stocks and ETFs commission-free, including fractional shares, and open retirement or brokerage accounts. The firm also offers a stock lending feature, allowing investors to generate additional yield from equities holdings, emphasizing Galaxy’s push toward full-spectrum financial functionality.
Mike Novogratz said the move extends Galaxy’s institutional-grade infrastructure to a broader investor base: “We’ve spent years building institutional-quality systems to serve the world’s most sophisticated investors. Now, we’re extending that edge to individuals.” The comment underscores Galaxy’s shift from institutional dominance toward hybrid retail markets, a sector dominated by Robinhood, SoFi, Kraken, and Coinbase. The company aims to differentiate through its regulatory compliance, risk management, and yield generation grounded in its lending desk rather than speculative crypto staking or liquidity pools.
Zac Prince, Managing Director and Head of GalaxyOne, described the target audience as “mid-sized investors”—users typically overlooked by mainstream brokerage apps yet too small for institutional services. Roughly 12.6% of Americans qualify as accredited investors under SEC definitions, representing the potential market for Galaxy’s higher-yield offerings. The platform’s focus on accredited users positions it to operate within existing regulatory clarity while still catering to sophisticated retail demand.
GalaxyOne’s integrated model connects cash yield, stock trading, and crypto exposure within one interface. Users can monitor balances and positions alongside a real-time crypto price index, providing visibility across their portfolio’s cash and digital holdings. The firm emphasizes transparency and stability, distancing itself from the volatility that has defined parts of the coin market cap landscape in recent years.
Analysts view the GalaxyOne launch as a calculated pivot to strengthen Galaxy Digital’s position following its Nasdaq debut in May 2025, when its stock, GLXY, closed at $24.89 after gaining SEC approval earlier that spring. The new consumer platform signals the company’s intent to translate its institutional credibility into a broader retail presence, capturing investors seeking stable yield and diversified exposure to both crypto price performance and equities.
Galaxy Digital’s approach highlights a larger market shift where regulated, yield-bearing products and integrated financial services are becoming a competitive differentiator. As traditional brokerage models converge with blockchain-based assets, GalaxyOne’s hybrid design may serve as a preview of how established financial players adapt to a future defined by digital infrastructure, regulatory compliance, and unified investor access across both the stock market and the crypto economy.
This article has been refined and enhanced by ChatGPT.
