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News/Solana Faces Backlash Over Controversial Ad Amid TRX Proposed Integration & CME Futures Launch

Solana Faces Backlash Over Controversial Ad Amid TRX Proposed Integration & CME Futures Launch

Van Thanh Le

Mar 19 2025

2 weeks ago3 minutes read
Cyberpunk chaos engulfs Solana’s robot as backlash spreads rapidly

Political Messaging Sparks Outrage in the Crypto Community

Solana ignited a firestorm of controversy after releasing an advertisement titled “America is Back—Time to Accelerate” on March 17, 2025. The two-and-a-half-minute video, which portrayed the United States as a man struggling with technological progress while being urged to focus on gender identity issues, quickly drew widespread criticism for its perceived political undertones. 

A therapist character in the ad, depicted as a liberal stereotype, advised the man to create a new gender instead of prioritizing innovation. The closing scene, where the protagonist storms out with a "You're fired" remark, was widely interpreted as a reference to Donald Trump. 

Within just nine hours, the ad amassed 1.2 million views, alongside over 1,300 comments and 1,400 reposts, most of which condemned its divisive narrative. Critics from across the crypto industry weighed in. Caitlin Cook called it "embarrassing and cringe," urging Solana to focus on technological progress rather than cultural debates. 

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David McIntyre, a former Solana Foundation member, decried the ad as "horrendous," asserting that celebrating American innovation did not require engaging in social conflicts. Adam Cochran of Cinneamhain Ventures pointed out the significant contributions of transgender developers to cryptographic advancements, arguing the ad undermined their role in the space. 

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Sean O’Connor of Blocknative criticized the campaign, especially in light of broader governmental restrictions on trans rights. Tushar Jain, co-founder of Multicoin Capital, initially backed the ad but later rescinded his support, arguing that it should have explored deeper cultural narratives rather than reducing the discourse to pronouns.

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The backlash prompted Solana to remove the ad without an official statement, further fueling debate. Supporters of the ad accused Solana of capitulating to public pressure, with some branding the move as "woke bullshit." Others, like Joshua Jake, speculated that the entire controversy was a calculated marketing ploy designed to generate attention. 

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Solana’s VP of Technology, Matt Sorg, distanced the foundation from the campaign, clarifying that only a small faction within Solana's ecosystem was involved. He acknowledged that the ad was outsourced and did not reflect the community's broader perspectives. While refraining from endorsing the ad's message, Sorg remarked on the importance of human creativity, expressing disappointment that the project had become embroiled in ideological disputes.

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Amid the controversy, Solana Labs co-founder Anatoly Yakovenko expressed shame for downplaying backlash over the controversial advertisement. He thanked ecosystem developers for their immediate criticism and pledged to refocus on decentralization and open-source development. 

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TRX Expands to Solana as CME Futures Struggle to Gain Traction

Amid the fallout from the ad controversy, Solana received attention from a different front as TRON founder Justin Sun revealed plans to integrate TRX into the Solana ecosystem. On March 19, 2025, Sun tweeted, “TRX will be soon on Solana. Ready to buy and collaborate.” 

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The announcement sparked optimism about potential cross-chain compatibility, enabling seamless TRX-to-SOL swaps while reducing transaction fees and reliance on intermediaries. Market reaction was swift, pushing TRX’s price briefly to $0.243 before giving up some gains to stay around $0.23 at the time of writing.

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The move aligns with Sun’s broader ambition of achieving zero-fee stablecoin transactions within the TRON network, leveraging Solana's high-throughput infrastructure. TRON had previously introduced a fee-free USDT transaction initiative slated for Q4 2024, with plans for expansion to Ethereum and other EVM-compatible networks. Two days after the initial hint, Sun shared the TRX's contract address on the Solana network.

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Meanwhile, Solana's market standing faced a new test with the launch of CME Solana futures on March 18, 2025, a milestone some viewed as a step toward ETF approval. However, the debut generated lackluster trading activity, raising concerns about institutional demand. The first day saw a modest $12.3 million in trading volume, with open interest closing at $7.8 million—a stark contrast to the inaugural performances of Bitcoin and Ethereum futures. When Bitcoin futures launched in December 2017, they registered $102.7 million in volume, while Ethereum's February 2021 debut saw $31 million.

Analysts at K33 Research attributed the weak reception to prevailing market conditions, noting the absence of a major catalyst to drive investor enthusiasm. The report further suggested that a potential Solana ETF would likely yield a more subdued impact compared to the groundbreaking Bitcoin ETF approvals in early 2024. 

Institutional investors remain hesitant toward altcoins, and Solana’s futures debut underlined the broader challenge of gaining traction in traditional finance circles. With multiple altcoin ETFs still under regulatory review, Solana's futures launch provided an early gauge of demand, revealing lower-than-anticipated institutional appetite.

Meanwhile, global digital asset trading platform STARDEER has launched a $10 million fund to support the Solana ecosystem by providing early-stage funding, liquidity incentives, developer rewards, and zero-fee listings. The initiative aims to boost Solana’s adoption by addressing funding and market exposure challenges. 

STARDEER also introduced a Solana trading section with a 50% fee reduction on major tokens like SOL and BONK. Solana has processed over 400 billion transactions, and STARDEER’s initiative is expected to accelerate its dominance in blockchain by enhancing liquidity and fostering innovation.

This article has been refined and enhanced by ChatGPT.

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