Coin360 Weekly Dispatch | Crypto Market Updates & Highlights | July 27 - August 2, 2025

Crypto Weekly Market Update

Table of Contents

Market Movements and Trends

• Crypto Weekly Recap

Banking and Regulatory Updates

• SEC Launches 'Project Crypto' to Modernize Regulations and Boost U.S. Leadership in Digital Finance
• PayPal Launches "Pay with Crypto," Enabling U.S. Businesses to Accept 100 Cryptocurrencies
• Visa Expands Stablecoin Settlement Capabilities with New Coins and Blockchains
• BNB Hits ATH as Institutional Demand and Corporate Treasuries Fuel Surge

Institutional Investments & Project Development

• Tron Inc. Files $1 Billion Securities Statement as TRX's Largest Holder
• Strategy Inc. Acquires $739.8M in Bitcoin, Expands Holdings to $43B and Launches Preferred Stock IPO
• Tether Reports $4.9B Q2 Profit Amid Strong Demand for Bitcoin and Gold
• SharpLink Gaming Acquires $295M in Ethereum, Becomes Second-Largest Holder with 438,017 ETH
• Syntetika Hub Launches: Central Hub for Learning, Contribution, and Rewards in Ecosystem

NFT and Digital Collectibles Market

• NFT Sales Surge to $574 Million in July, Second-Highest of 2025, Driven by Premium Asset Demand
• CryptoPunks Floor Price Reaches $208,000, Hitting Three-Year High Amid ETH Rally

Crypto Weekly Recap

Total crypto market cap: 3.62T

Crypto Fear & Greed Index: 55 (Greed)

BTC.D: 62.21%

Bitcoin:

• Weekly performance: -4.06%
• US Spot BTC ETFs: -$643.04M
• Bitcoin traded between $119.7K and $112.9K.
• July closed with an 8.13% gain.
• The Federal Reserve kept rates unchanged.
• U.S. advanced toward crypto clarity, proposing CFTC oversight of spot markets and announcing Bitcoin reserve holdings.
• Bitcoin retested $112.5K as supply in profit fell to a 41-day low of 91.71%.
• The decline followed new tariffs set for August 7, Trump’s call to remove Powell, and his firing of the jobs data chief after weak jobs numbers.
• Analysts stayed bullish, projecting $130K–$150K by year-end if ETF inflows and macro conditions held steady.

Ethereum:

• Weekly performance: -6.57%
• US Spot ETH ETFs: +$154.32M
• ETH briefly topped $3,900 on Monday before sliding to $3,450.
• July closed with a 48.77% gain.
• Institutional crypto products drew a record $11.2B in July, surpassing December 2024’s $7.6B peak.
• Ethereum outperformed Bitcoin, attracting $1.59B last week, its second-strongest weekly total.
• Ethereum marked its 10-year anniversary with a “Lean Ethereum” roadmap to boost scalability.
• Ethereum spot ETFs posted 20 straight days of inflows, totaling over $21.5B, showing strong institutional demand.
• A break above $3,900 could target $4,100–$4,495; continued ETF inflows and institutional buying could drive demand.

Others:

• Google search volume for stablecoins hit an all-time high amid rapid growth.
• Upexi announced a $500M equity line with A.G.P. to grow its Solana treasury strategy.
• Mill City Ventures acquired 76.3M SUI in a $450M deal.
• Trump Media invested $300M in a Bitcoin options strategy.
• Avalanche secured a $250M RWA boost from Grove and Janus Henderson funds.
• JPMorgan launched a feature linking customer accounts to Coinbase wallets.
• Circle rolled out native USDC and CCTP V2 on Hyperliquid as AUM topped $5.5B.
• Pudgy Penguins denied OpenSea acquisition rumors.

SEC Launches 'Project Crypto' to Modernize Regulations and Boost U.S. Leadership in Digital Finance

On July 31, 2025, SEC Chair Paul Atkins launched "Project Crypto," an initiative to modernize securities regulations for digital finance. This project aims to clarify rules around crypto asset distributions, custody, and trading, shifting the focus away from viewing most crypto assets as securities. Key reforms include a unified licensing regime for various asset types and safe harbors for early-stage projects. Atkins highlights individual rights for self-custody of assets while promoting integrated financial “super-apps.” The initiative aligns with President Trump’s vision for U.S. leadership in crypto, countering prior enforcement-heavy policies and enhancing regulatory clarity.

PayPal Launches "Pay with Crypto," Enabling U.S. Businesses to Accept 100 Cryptocurrencies

PayPal has launched a significant expansion of its crypto services, allowing U.S. small businesses to accept payments in 100 cryptocurrencies, including Bitcoin and Ethereum, through its new “Pay with Crypto” feature. This initiative targets 90% of the $4 trillion crypto market and integrates with major wallets like Coinbase and MetaMask, facilitating easier transactions. PayPal's ecosystem includes its PYUSD stablecoin, enhancing international payments and reducing costs. Merchants enjoy near-instant proceeds, lower transaction fees, and the potential to earn 4% on stored PYUSD. CEO Alex Chriss emphasizes the goal of fostering inclusive, borderless commerce through this expanded offering.

Visa Expands Stablecoin Settlement Capabilities with New Coins and Blockchains

On July 31, 2025, Visa announced an expansion of its stablecoin settlement capabilities, adding support for USDG, PYUSD, and EURC, alongside the Stellar and Avalanche blockchains. Collaborating with Paxos and Bridge, Visa aims to enhance global payment processing through stablecoins. With over $225 million in stablecoin settlements processed, Visa anticipates significant growth in payment use, projecting it could exceed 50% of stablecoin transactions within a year. The expansion targets key regions, including Central and Eastern Europe and Latin America, while emphasizing the need for clearer regulations to facilitate mainstream adoption of blockchain-based payments.

BNB Hits ATH as Institutional Demand and Corporate Treasuries Fuel Surge

BNB recently surged to a record high of $859, marking a nearly 100% increase since its last major retest. The 13% rise over the past month coincided with a 98% spike in daily trading volume, reaching $3.85 billion. Institutional demand is evident, with companies like Windtree Therapeutics and CEA Industries making substantial BNB investments. Risk metrics remain favorable with a low Sharpe ratio, while BNB Chain's July DEX volume soared to $190 billion, eclipsing Ethereum. CZ’s net worth has risen to $75 billion, emphasizing BNB's growing significance as a corporate treasury asset amidst widespread market support.

Tron Inc. Files $1 Billion Securities Statement as TRX's Largest Holder 

Tron Inc., a newly formed firm that acts as a Nasdaq-listed treasury for TRON, has filed a shelf statement with the SEC to issue up to $1 billion in various securities. Rebranded on July 17, following a reverse merger with SRM Entertainment, the firm is now the largest holder of TRX, boasting over 365 million tokens while TRX trades at $0.32. The filing allows for sales of common and preferred stock, debt, and warrants, with plans to use proceeds for token purchases and acquisitions, reflecting a broader trend among crypto treasury firms initiated by Michael Saylor’s Strategy.

Strategy Inc. Acquires $739.8M in Bitcoin, Expands Holdings to $43B and Launches Preferred Stock IPO

Strategy Inc., led by Michael Saylor, has significantly expanded its Bitcoin holdings, acquiring 6,220 BTC for $739.8 million on July 20, 2025. This brings its total to 607,770 BTC, valued over $43 billion. Funded through a capital raise of approximately $740.3 million via equity, the average purchase price was $118,940. Following this, Strategy announced a preferred stock IPO aimed at further Bitcoin acquisitions. Saylor's goal includes acquiring up to 1.5 million BTC, reinforcing Bitcoin's role in corporate finance and potentially influencing institutional treasury strategies amidst growing market confidence.

Tether Reports $4.9B Q2 Profit Amid Strong Demand for Bitcoin and Gold

Tether reported a strong Q2 2025 net profit of $4.9 billion, totaling $5.7 billion for the first half of the year. The profit stems from $3.1 billion in recurring income and $2.6 billion from gains in Bitcoin and gold markets. The company issued over $13.4 billion in stablecoins, bringing the total supply to $157 billion, indicating strong global demand. Additionally, Tether boosted its U.S. Treasury holdings to $127 billion. CEO Paolo Ardoino highlighted increased global trust as a driver for growth. Overall, Tether is solidifying its role in both digital and traditional financial sectors.

SharpLink Gaming Acquires $295M in Ethereum, Becomes Second-Largest Holder with 438,017 ETH

SharpLink Gaming acquired $295 million in Ethereum (77,210 ETH), increasing its total holdings to 438,017 ETH ($1.69 billion) and making it the second-largest corporate Ethereum holder globally. This strategic purchase, executed through market buys and staking, boosted ETH prices by 3%. Co-CEO Joseph Chalom emphasizes Ethereum's post-merge benefits to enhance capital efficiency. SharpLink's goal is to reach 500,000 ETH, reflecting growing institutional confidence and market demand. Its stock (SBET) surged 120% in a month. This move exemplifies the shift in corporate treasury strategies toward digital assets that offer capital appreciation and yield generation through staking.

Syntetika Hub Launches: Central Hub for Learning, Contribution, and Rewards in Ecosystem

The launch of the Syntetika Hub marks a significant development in the Syntetika ecosystem, offering a centralized platform for engagement and learning. Users can delve into the mechanics behind Syntetika's strategies, gain early access to product testing, and actively contribute to ecosystem growth. As a reward for participation, users can earn Syntetika Points (SP). Additionally, the Hub is set to expand its features, including daily tasks, practical tutorials, and the ability to mint synthetic Bitcoin.